Expertise experience in the Art of Journaling, Writing, Networking, Copywriting, Blogging, Public Relations, Artist Development, Branding/Brand Development, A&R, Advising, Digital Marketing, Strategy, Planting Ideas, Artist Mgmt and more.
Sofia Raisanen is a Denver based writer and music industry professional who holds seven years of experience in multiple fields initiating as a promoter in Dallas, Texas ( 2011 ). Since then, Sofia expanded into Austin, Texas in 2012 where she continued networking, promotions, event production, and soon after, discovered the powers of the blogosphere. Further establishing as a former Label Head, she has developed strengths in Public Relations, A&R, Distribution, Music and Digital Marketing, Editorial, Artist Development and has past experience as a Booking Agent where she successfully obtained international work visas and strong recommendations.
Sofia is a self taught creative. The main practice that has allowed all of these creative strategies and natural developments to flourish is rooted through journaling, a passionate art form that started years before diving into the music industry. Holding over 400 publications in 10 different blogs/outlets as a freelancer and having started fresh in 2018, she is self-employed having launched her own platform focusing on Writing and consulting on Music Marketing, PR and Artist Development.